Whether we’re looking for a local restaurant, checking our bank account or paying a bill, we are all increasingly turning to the web to do it.
With greater adoption of mobile technology and social media, businesses offering ‘online only’ discounts and internet-only banks, retailers and booking systems are becoming the norm. The internet makes things easy, fast, convenient and usually cheaper too. Why wouldn’t we use it?
Importantly, the government is also committed to a digital future with the aim of getting the 10 million people who are currently offline hooked up and online. Furthermore, it’s committed to getting public service provision fully online.
In the government’s Manifesto for a Networked Nation, the pledge was made that, “By the end of this Parliament, everyone of working age should be online and no one should retire without web skills. Our vision is for the UK to be one of the first places in the world where everyone can use the web.”
Clearly this is not about if. It’s about when
Of all the things your local authority does for your communities - of all the services you provide and the information you give out - from now on you need to do as much as you possibly can online.
to read more about how developing a truly authority-wide self-serve offering within your local authority can make a massive difference to both you and your citizens.