NorthWales Housing Association introduces Star Club loyalty scheme - an innovative new system to manage and reward loyalty for housing tenants.
One of the greatest challenges that housing providers face is the need to reduce negative expenditure - the cost of managing problems such as arrears collection, re-let expenditure, and tackling anti-social behaviour. This is twinned with the pressure to build positive relationships with all tenants.
To launch the “Clwb Seren”, which translates fromWelsh as “Star Club”, NWHA required a strategic technology partner who would understand its needs and provide the necessary software, support and advice. In November 2004 NWHA approached IBS, which already provided housing management and financial systems to the Association. NWHA asked IBS to develop a software module to manage the administration and management of the Clwb Seren loyalty scheme.
Responding to NWHA’s needs, IBS developed a Loyalty module. The Loyalty module was created especially for NWHA’s Clwb Seren scheme, and will become an integral feature of IBS’s system for housing organisations. Following beta testing, it is anticipated that the module will be in Live use at NWHA from July 2005.
Affordability and cost justification
NWHA had to justify the financing of the project and be confident that the system would create cost savings in the long term.
NWHA is confident that IBS can support its future needs, and provide the support and development it requires as the loyalty scheme evolves over time.
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